He used exercises with resistance from one limb to the other and promoted them to the general public by advertising a little skinny boy who was kicked in the face and decided to buy Charles Atlas course, thus becoming, according to the words from the ad, in “the best-developed man in the world.”Īnother person who has popularized this method is Alexander Zass, according to whom we should train the strength of the tendons, not just the muscles. ![]() Isometry gained great popularity thanks to the advertising campaign of Charles Atlas and his mail courses. ![]() Today, they have been successfully popularized thanks to people like Bruce Lee and Arnold Schwarzenegger. Isometric exercises have been used since ancient times in combination with static exercises in martial arts, gymnastics, and yoga because they have trained not only the body but also the will.
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